My daughter is three years old. She likes crafting, colouring and anything glittery. She likes reading stories and painting pictures and watching CBeebies.

She also likes jumping in puddles.

It came as a bit of a surprise, then, to see a huge banner on the wall in the kids’ section of a well known shoe store recently. “Because girls love comfort and style, we design both into our shoes” it said. And then, on another wall, “Because boys test their shoes to destruction, so do we”.  Continue reading »